Brilliant Basics - Simple Things Done Well

I was chatting to Tom (Taylor) in the car this afternoon and he told me about the latest Review of the Day from Tom Field (Pestforce).

We get loads of fantastic reviews and only 1 can get nominated as ROTD.

However, this review from Tom Field is BRILLIANT in that it simply encapsulates the key things that makes a great service business…………… and virtually none of the review talks about the actual technical stuff. 

  • Speed of response (I say response. Ie. Response to talk (reply) to the customer not necessarily when the work is done.)
  • Arrived promptly
  • Engaging
  • Took payment by card
  • Received Treatment and Invoice
  • Giving post service advice 

It clearly demonstrates what was important to this customer and there are many others that highlight the same.

And guess what, this attracts more customers who value the same……………… do you want to attract customers who value HOW you do things, and not just what you do…..??



I send this out to reinforce what I believe is overlooked by TOO many in the network.

Following / Having a process and following it………… the better the process the better the results and like anything, you can adapt and change anything you do and see the results. 

If the process delivers what you want, do more of it, if it doesn’t, change it.

 

IT IS NOT WHAT YOU DO, IT IS THE WAY THAT YOU DO IT, THAT’S WHAT GETS RESULTS… 😊

 

Over the last year despite the upward trend in sales there are still some struggling to consistently get the results they desire. If you are constantly chasing the next £ (money today) without truly appreciating what the customers wants and values, and consistently delivering it, then you will forever chase your tail. 

The money you make TODAY is the result of what you have done, and how you have done it since the day you started. 

You forget that at your peril.


Location: Henley-on-Thames RG9, UK

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